Independent public registry. Not affiliated with or endorsed by TTB.  Coverage & Limitations →
Home › Brands › HAPPS › 18107001000324
TTB COLA Record

HAPPS EAST OF ALICE

TABLE RED WINE  ·  AUSTRALIA  ·  Approved Apr 27, 2018
High confidence Exact registry match — this is a specific TTB COLA record. We found a strong match for this wine.
What to Expect

HAPPs blends the robust flavors of Grenache, Graciano, Shiraz, and Mataro into a rich and complex table red. Originating from Australia, this wine showcases the best of these varietals with their unique characteristics—Grenache's velvety smoothness, Graciano’s refreshing acidity and aromatic profile, Shiraz's bold fruitiness, and Mataro's firm tannins. Expect a full-bodied experience that pairs beautifully with a variety of dishes, from grilled meats to hard cheeses.

Original editorial summary © 2026 Encyclopedia of Wine. All rights reserved; may not be reproduced without permission. Registry facts are public TTB data; brand names and label artwork remain the property of their respective producers.
TTB ID18107001000324
Brand nameHAPPS
Fanciful nameEAST OF ALICE
Class / typeTABLE RED WINE
Origin / appellationAUSTRALIA
Grape varietalsGrenache, Graciano, Shiraz, Mataro
Approval dateApr 27, 2018
StatusAPPROVED
Vendor code24158
Serial number18HAP3
TTB recordView on TTB COLA Online →
 Official Source

TTB remains the source of record. Wine Grabber links each record back to the public COLA detail when available.

View official TTB record →
Related Registry Pages
HAPPS
Browse all records for this brand
AUSTRALIA
Browse this origin / appellation
Grenache
Browse this varietal
Graciano
Browse this varietal
TABLE RED WINE
Browse this class / type

What would you like to do next?

Wine Grabber is a free public registry. Pick the path that fits you — your choice helps us learn what people come here for.

For wine drinkers
Understand & remember this wine
Scan, understand, save, and learn about this wine.
Understand this wine Save this wine
For wine businesses
Manage & monetize this wine data
Turn labels into clean product records, menus, shelf cards, ecommerce copy, and inventory-ready wine data.
Manage this wine for your business Clean up labels in bulk
Data sourced from the public TTB COLA Online registry. Wine Grabber is not affiliated with or endorsed by TTB. Label images are being added for a growing share of records as we harvest them from TTB. Coverage is partial and growing. Coverage & Limitations →